Baltimore Sun multimedia editor John Lindner on blurring the line between mainstream media and marketing

baltimore_sun1.jpgJohn Lindner and I did tit for tat interviews this week. He interviewed me for his Blography podcast (click here to listen) for The Baltimore Sun. (Will post direct link later.) Then I interviewed him the next day for The Corporate Blogging Show. We had a wide-ranging discussion as we both tried to parse the landscape of citizen journalism and citizen marketing and how it relates to mainstream journalism.

Podcasticon_1Download the Jan. 30, 2007 show as a podcast or sign up for the RSS feed to get it (and future editions of the TCB Show) automatically.

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Jackie Huba talks about citizen marketing (and her new book) and how it relates to corporate blogging

citizen_marketers_book-3d-cm.jpgA great show with Jackie Huba, co-author of the newly published Citizen Marketers.

Podcasticon_1Download the Jan. 23, 2007 show as a podcast or sign up for the RSS feed to get it (and future editions of the TCB Show) automatically.

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J.D. Iles of SignsNeverSleep.com on small business blogging: practical,  passionate and personal

signs_never_sleep.jpgJ.D. Iles is one of the case studies in my book (chapter 6: The New ROI is ROB - Return on Blogging) so it was fun to catch up with him. He runs a custom sign-making shop in Lincoln, N.H. and blogs (almost daily) at SignsNeverSleep. J.D. takes a highly practical approach to blogging, one that many small businesses can learn from. His blog is engaging and conversational, serves as a showcase of his custom signs and in 2005 brought in 10 percent of his total revenues.

J.D. explained why he has a blog instead of a static Web site, why he gets up at 2:30 AM every day and what he accomplishes in 30 minutes of blogging.

Podcasticon_1Download the Jan. 9, 2007 show as a podcast or sign up for the RSS feed to get it (and future editions of the TCB Show) automatically.

libsyn blog